Operating as an effective salesperson in the B2B marketplace requires having an extensive knowledge of your company’s products and features in addition to those of your competition. In many cases, businesses cannot afford to spend months of training on new sales team hires before they expect them to produce results. Many times, sales personnel are thrown into the fire, so to speak, without proper knowledge of preparation – something which is not beneficial for the company, the employee, or the customer. That’s where digital sales enablement and interactive sales training tools are so valuable. BAM! provides you with an exceptionally efficient and simple to use mobile sales training app that gives you control of exactly what is published to your team, giving them the exact information they need to succeed.