--- title: Hyundai Construction Equipment increases engagement and streamlines dealer onboarding with the BAM! Mobile App description: Hyundai Construction Equipment increases engagement and streamlines dealer onboarding with the BAM! Mobile App --- ![hdhyundai](https://www.bamsales.io/hs-fs/hubfs/hdhyundai.png?width=310&height=162&name=hdhyundai.png) # Hyundai Construction Equipment increases engagement and streamlines dealer onboarding with the BAM! Mobile App ![Screen Shot 2023-10-22 at 4.43.05 PM](https://www.bamsales.io/hs-fs/hubfs/Screen%20Shot%202023-10-22%20at%204.43.05%20PM.jpg?width=2212&height=1238&name=Screen%20Shot%202023-10-22%20at%204.43.05%20PM.jpg) Industry Manufacturing Challenge HD Hyundai was looking for a way to use an app to keep their salesmen and dealer network up to date. This was particularly important with their goal of adding a new dealer each month. Results The rate of engagement and new users doubled versus the dealer portal alone and the BAM! mobile app is now a standard element of sales and product training. Key Product BAM!, Mobile Sales Tool, Finance Calculator [ share.vidyard.com/watch/WrnDY9NpPXATreQeF6nWEp? ](https://share.vidyard.com/watch/WrnDY9NpPXATreQeF6nWEp?) 3.5x Engagement Increase 1 New Dealer Added / month 19.5x ROI 50% Reduction in Sales Ramp-up ## I find BAM! very easy to work with. It makes it easy to keep the app up to date. When our dealers are looking for something, all I have to say is "pull up the app." ![](https://20258902.fs1.hubspotusercontent-na1.net/hubfs/20258902/Screen%20Shot%202025-01-18%20at%204.17.35%20PM.png) Emma Kam Bennett Marketing Communications Specialist @ HD Hyundai ![Screen Shot 2025-01-18 at 4.39.14 PM](https://www.bamsales.io/hs-fs/hubfs/Screen%20Shot%202025-01-18%20at%204.39.14%20PM.png?width=1542&height=1000&name=Screen%20Shot%202025-01-18%20at%204.39.14%20PM.png) ## Strength and Spirit A quarter-century ago, the spirit of Hyundai entered North America with the founding of Hyundai Construction Equipment Americas, Inc. The brand entered this market powered by a global giant – Hyundai Heavy Industries. Today, Hyundai Construction Equipment Americas embodies the Hyundai spirit, bringing Hyundai Founder Chung Ju-yung’s vision of extraordinary quality, innovation and performance to contractors, material handling operations and other equipment users across the United States and Canada. ## The Challenge Hyundai Construction equipment came to us looking for a Sales Tool App that could provide Dealer Resources via a mobile app and replace Google Drive.  Desired features included: - A branded mobile app for iOS and Android, phones and tablets - Product and Sales Training - Offline viewing for spec sheets, brochures and PDF downloads - Push notifications for updates and announcements - Overview of each machine type with images to click - Easy to update back-end for admins ## The Solution In delivering the BAM! DAM and mobile app, Hyundai Construction Equipment got a platform that was easy to update and was embraced by users and members of the sales training team alike.  BAM! has given Hyundai a centralized content and dealer training platform that now allows them to keep up with their aggressive rate of adding one new dealer each month while elevating overall engagement and usage.  > Across both US and Canada, BAM! allows us to connect with our dealer salespeople on a deeper level. It's much easier to make sure that we are on the same page. Whenever we do a dealer presentation, the first thing we ask for is their email address so we can give them access to the app.  ## The Results Even older dealer salespeople can use the app quite easily because it so user-friendly and intuitive. Having everything in one place takes a lot of the difficulty and time out of the dealer education process.  ## Ready to get started? [![Book a demo](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/20258902/46b0d146-2eb8-4423-9a6a-5f085872f448.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/20258902/46b0d146-2eb8-4423-9a6a-5f085872f448) ## Related case studies [![](https://www.bamsales.io/hs-fs/hubfs/flexible-packaging-system-integrated-form-pack-seal-solution-Flex-E-pack-1.jpg?width=816&height=816&name=flexible-packaging-system-integrated-form-pack-seal-solution-Flex-E-pack-1.jpg) Manufacturing ### ProMach uses BAM! to give its large partner network access to product information and sales training for three brands in one app ](https://www.bamsales.io/case-studies/promach?hsLang=en) [![](https://www.bamsales.io/hs-fs/hubfs/Bam_August_2021/images/FST_Usage.jpg?width=1024&height=1024&name=FST_Usage.jpg) Manufacturing ### Freightliner reduced sales ramp-up time by 57% with our Mobile Sales Tool ](https://www.bamsales.io/case-studies/freightliner-reduced-sales-ramp-up-time-with-our-mobile-sales-tool?hsLang=en) [![](https://www.bamsales.io/hs-fs/hubfs/Bam_August_2021/images/cestus-3-scaled.jpg?width=1024&height=1024&name=cestus-3-scaled.jpg) Manufacturing ### Cestus cut sales training time by 70% ](https://www.bamsales.io/case-studies/cestus-cut-sales-training-time-by-70-percent?hsLang=en) ![](https://px.ads.linkedin.com/collect/?pid=670108&fmt=gif)